Marketing research is usually the first step in the marketing process, after ideas for products are conceived. Small companies conduct marketing research to obtain information from the marketplace.

Traditional marketing research often involves assessing the overall market for a good or service, surveying consumers about their likes and dislikes, and conducting focus groups to gauge consumer ...

As you encounter new problems in The Alters, you'll need to research new technologies to expand your base and harvest new resources on the planet's surface. Researching things takes up valuable time, ...

Power analyses and sample size calculations are important parts of many research projects. Often, before data are even collected, it is necessary to calculate and justify the required sample size for ...

Pew Research Center’s cross-national studies are fielded in a range of polling environments, from countries where telephone surveys are regularly administered to nations where face-to-face surveys are ...