NEW YORK—ITN and the sell-side advertising company Magnite have announced the launch of what they are billing as the industry's first Local Linear TV Private Marketplace. The launch follows an earlier ...
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Local TV Is Finally Ready To Go Programmatic
After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
A proposed merger that would form the biggest local TV company the country has ever seen risks driving up monthly TV bills for tens of millions of Americans, undercutting President Donald Trump’s ...
When FCC Chairman Brendan Carr appears before the Senate Commerce Committee on Dec. 17, Democrats will likely spend their energy projecting. After years of colluding with Big Tech to censor ...
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