I, like most marketers, love automation. It’s the “magic money machine” of the email world. You set up a triggered series, watch it run, and bask in its recurring revenue. That’s conventional wisdom.

Kayode Oluwatayo is an Evergreen Author at Android Police. He covers how-to guides and detailed explainers about Android, smartphones, apps, and various tech topics. With almost half a decade of ...

Automated email sequences are sent to users after they take specific actions, such as signing up for an email newsletter or completing a purchase. These perfectly timed and crafted emails may seem ...