Yuko Yamaguchi oversaw the feline character's rise to to global icon status.

The Overwatch x Hello Kitty & Friends collaboration was released on February 10, 2026, and the skins will be available in the shop until February 23, 2026. Crossovers in the game tend to be ...

Out of all the surprises happening in Overwatch next season, a collaboration with Sanrio may be the most unexpected — but ...

Remember those giant Hello Kitty Peeps plushies at Sam’s Club last year? Well, they’re back — all three feet of ...

Wondering if there can be a crossover in the world of video games where cute meets combat? Well, this has come to pass, and nobody saw it coming. After all. Overwatch is apparently teaming up with ...

Longtime Hello Kitty designer Yuko Yamaguchi will hand over creative duties in 2026 after 46 years shaping the global icon.